Here at Animology we are committed to protecting your privacy. We will only use the information that we collect about you lawfully in accordance with the General Data Protection Regulation (GDPR) 2016.

In this privacy policy, you will find further detailed information on when and why we collect your personal information and how we use it. This applies to the data which is collected on our website, and when you interact with us via telephone, email and social media, as well as when you participate in our competitions.

Personal data we collect

We collect information about you for two reasons: firstly, to process your order and secondly, to provide you with the best possible service. We will not email you further unless you have given us your consent.

Should you sign up to receive marketing communications from us, we will also collect your data to; keep you up to date with our new products and offers, help us to tailor our marketing to you, and to improve our services.

The type of information we will collect about you includes: your name, address, phone number, email address and credit/debit card details. The personal information which we hold will be held securely in accordance with our internal security policy and the law to ensure it isn’t lost, stolen or used in any unauthorised way.

We will never collect sensitive information about you without your explicit consent. The information we hold will be accurate and up to date. You can check the information that we hold about you by emailing us at

How we collect your data

You may provide us with your personal, contact, financial, transactional and other marketing data by completing any forms online, including order forms, or in correspondence with us via email, telephone or otherwise.

When you interact with our website, we may automatically collect the following data (via cookies):

  • Data which relates to what equipment/devices you are using to access our site
  • Data about how you are using our site, such as actions you complete while browsing
  • As well as data relating to incomplete orders and abandoned baskets

How we use your data

There are a number of different reasons which we may collect and process your personal data. The main ways in which we use your data include;

  • When we use your personal information to process your order, or to provide you with a refund.
  • When you have provided consent to receive marketing communications from us via email, direct mail or otherwise.
  • To provide customer support.

Marketing preferences

We may on occasion send you marketing communications and other promotional offers if you have given us consent to do so, which you may have done when you have either;

  • Subscribed to our newsletter via our sign up form
  • Signed up for an account with us
  • Completed an online order with us
  • Provided your details during a competition

You can unsubscribe from our marketing communications or update your preferences at any time via the links at the bottom of our marketing emails, or by [contacting us.]


By using our website, you consent to cookies being used in accordance with this cookies policy.

Cookies are small data files that are stored on your device by a website. They are used to ‘remember’ when your device accesses a website.

Like most websites, we use cookies to collect information. The information collected by cookies relates to your browsing and purchasing behaviour while on our website. This includes information regarding pages viewed, the products purchased and your movements around our website. The information collected doesn’t include information such as; your name, address, contact details or financial information.

The cookies assist us in distinguishing our users from one another so that we are able to keep track of your visits.  The information collected helps us to improve our website and improve the overall experience for you when shopping online with us. They are also used to help us tailor our advertising to you on our website and elsewhere.

If you wish to do so, you can set your browser to not accept cookies, however in doing so some of our website functions may not function as a result.

How we share your data

We do not disclose your information to third parties other than to facilitate order fulfilment. In this case, the third party will not disclose any of the details to any other third party.

To facilitate in order fulfilment required information will be;

  • Passed on to our chosen courier or postal service to successfully deliver your order.
  • Passed on to payment processing services, including Pay30 and PayPal, to help us process your payment.

We do not store your payment information.

Your rights

You have many rights over your personal data and how it is used. Your rights are listed below:

  • The right to be informed about the collection and use of your personal data (the right to be informed)
  • The right to access your information (the right of access)
  • The right to request we delete your personal data (the right to be forgotten); where we no longer have a legal reason to keep it.
  • The right to correct your information (the right of rectification), if you believe any information we have on your to be incorrect.
  • The right to stop/ opt out of direct marketing communications we send you (the right to object)
  • The right to restrict us processing your data (right to restrict processing), which means in certain circumstances you can ask us to stop processing your information and retain it.
  • The right to ask us to supply you with a copy of the personal data we hold about you so that you can use this information elsewhere (the right to data portability)

Changes to this privacy notice

We may make changes to our privacy policy from time to time to ensure we keep you updated on how we process your personal data.

How to contact us

You can contact us via any of the below methods:


Telephone :  +44 (0) 1772 786864

Post : Group55, Matrix Park, Western Avenue, Buckshaw Village, Chorley, Lancashire, PR7 7NB